Starbucks Taiwan: If earth is our mother-Coffee grounds charity candles

Starbucks has invested in social corporate responsibility (CSR) activities for a long period of time, from community clean-up projects, to regular involvement in both small-and large-scale group activities. Since 2010, Starbucks partners had already reached an accumulated 185,000 hours of volunteer work. With Starbucks Taiwan’s 20th anniversary in 2018, from the perspective of the Starbucks brand, the thought is of how more can be done for society and how circular economy and renewable energy issues can be incorporated into Earth Day activities. In addition to the all-store Coffee Grounds Charity Candles, Starbucks will also give back more directly to the…

Akulchev Macarons: Bright color of pack reflects the essence of the product

Macarons made by Akulchev confectionary company is a truly authentic French dessert presented with a mild filling sandwiched between two almond cookies in a variety of colors. Packaging design and identity of macarons fully reflects the essence of the product which is vibrant, delicate, but unsubstantial with nothing in excess concentrating the customer only on the product. Design: Natali King & Ramil Zinnatullin, Russia

Student’s Project: Hexagon Carton with Abstract Design

HEX is a moisturising lip balm that is designed to enhance your tastebuds and creates an illusion to your metabolism. When this lip balm is applied, your lips can either taste like the last food you ate and changes every time you eat something new, or tastes like whichever food you are craving or thinking of in your mind. This product supports the health-conscious consumer to continue to have a balanced, energising diet. The product can help with their diet and satisfy cravings – as this product has no calories and can assist with controlling energy intake and prevent overconsumption….

Djuice: Water Color Painting effect on Packaging Design

The objective of the project was to create a brand identity, flavors, and packaging, including dieline, for the juice. Designs for three different flavors were requested – flavors that is up to the designer to come up with as well. The usage of a milk carton was adopted in addition to the overlapping of modern design and water-like art painting. Design wise, the purpose was to merge between two opposite yet similar items, i.e. milk and juice, design and art, modern and classical. Design: Nada Selim, Egypt    

YNOIR 18K Earphones: Making Technology Fashionable

Visual ID designed these luxury earphones as well as developed the brand and visual identity. The unique Y-ornament is sculpted from a single piece of metal and plated in rosé, white & yellow gold which then is secured by hand on textile wrapped cords and high-performance earbuds. Since YNOIR was on the pricier side we made the packaging look and feel great as a gift, figuring that both men and women could buy them for themselves and their partner. The color, size, weight, look & feel was all made to enhance the style of the earphones. It looks like stylish,…

Fina: Designed to Kiss & Tell a Great Brand Story

Tray with a 3-Panel Lid Box construction, paired with the curved edge technology feature and magnetic closure creates a unique and affordable design. Taylor Box’s curved edge packaging capabilities are a toolset-based innovation which enables us to machine-produce curved edges for binders, folders and other packaging components with precision to create a unique alternative design to the traditional straight edge. Design: Taylor Box Company