Extra Virgin Olive Oil Branding and Packaging

Olive Poem is a single-estate extra virgin olive oil extracted from the earth of Vrontamas in Lakonia, Greece. Create a premium-quality brand identity, addressing people with high nutrition and taste standards, who are truly concerned about the quality and purity of their alimentation was the goal. The premium character of each olive oil drop, alongside with its artistic spirit, is also credited on the packaging design, with drop-shaped texts, aligned with the formatting met in poetic compositions. The brand name’s initials to invent how P can be born through O’s fluidity was the logotype design process.
Enhancing the overall high-quality identity, silkscreen printing with Gold Pantone highly attributes the conception of olive oil as “green gold”.

Design by høly