The Talking Labels Using AR Technology

19 Crimes wine labels image recognition to give consumers an interactive experience. Using the image recognition of real convicts banished to the Australian penal colony in the 18th and 19th centuries. The consumer’s smartphone screen will be used to share their true stories for this AR (Augmented Reality) experinece.

The brand also awarded as ‘Wine Brand of the Year’ for 2017 by Market Watch.